商务英语函电

商务英语函电

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作品简介

本书立足于商务活动的典型工作任务,打破以知识为线索的传统编写模式,创新地以商务磋商过程和商务合同签订为主线,充分体现“能力本位、业务导向”的原则。教材内容围绕业务流程编写,涉及商务活动中建立业务关系、询报复盘、确认、订货、支付、包装、装运、保险、投诉和理赔等环节中的商务英语信函撰写。

作者:高玉清 朱林莉

作品目录

  1. 前言
  2. Module 1 Basic Knowledge of Business Letter Writing(商务信函写作基础知识)
  3. Learning Objectives学习目标
  4. Focuses and Difficulti重点和难点
  5. The Situational Tasks任务引入
  6. Situation
  7. Task
  8. The ABCs知识链接
  9. Lead-In
  10. Ⅰ The structure of business letters商务信函的结构
  11. Ⅱ Form of business letters商务信函的格式
  12. Ⅲ Addressing Envelopes信封的写法
  13. Ⅳ Principles for Writing Business Letter写作商务信函的原则
  14. Suggestions for Teaching教学建议
  15. Exercises操作练习
  16. Ⅰ Try to address an envelope according to the name and address given below:
  17. Ⅱ Arrange the following in proper form as they should be set out in a letter:
  18. Module 2 Establishment of Business Relations(建立贸易关系)
  19. Learning Objectives学习目标
  20. Focuses and Difficulti重点和难点
  21. The Situational Tasks任务引入
  22. Situation
  23. Task
  24. The ABCs知识链接
  25. Lead-In
  26. Sample Letters建立贸易关系常用信函
  27. Example—Letter 1
  28. Example—Letter 2
  29. Example—Letter 3
  30. Example—Letter 4
  31. Example—Letter 5
  32. Suggestions for Teaching教学建议
  33. Words and Expressions
  34. Knowledge Output知识导出
  35. Exercises操作练习
  36. Useful Sentences
  37. Answers
  38. Module 3 Inquiries and Replies(询盘与回复)
  39. Learning Objectives学习目标
  40. Focuses and Difficulti重点和难点
  41. The Situational Tasks任务引入
  42. Situation
  43. Task
  44. The ABCs知识链接
  45. Lead-In
  46. Sample Letters
  47. Example—Letter 1
  48. Example—Letter 2
  49. Example—Letter 3
  50. Example—Letter 4
  51. Example—Letter 5
  52. Suggestions for Teaching教学建议
  53. Words and Expressions
  54. Knowledge Output知识导出
  55. Exercises操作练习
  56. Useful Sentences
  57. Answers
  58. Module 4 Quotations & Offers(报盘)
  59. Learning Objectives学习目标
  60. Focuses and Difficulti重点和难点
  61. The Situational Tasks任务引入
  62. Situation
  63. Task
  64. The ABCs知识链接
  65. Lead-In
  66. Sample Letters报盘常用信函
  67. Example—Letter 1
  68. Example—Letter 2
  69. Example—Letter 3
  70. Example—Letter 4
  71. Example—Letter 5
  72. Suggestions for Teaching教学建议
  73. Words and Expressions
  74. Knowledge Output知识导出
  75. Exercises操作练习
  76. Useful Sentences
  77. Answers
  78. Module 5 Counteroffers & Declining Orders(还盘与拒绝订单)
  79. Learning Objectives学习目标
  80. Focuses and Difficulti重点和难点
  81. The Situational Tasks任务引入
  82. Situation
  83. Task
  84. The ABCs知识链接
  85. Lead-In
  86. Ⅰ An Introduction to Counteroffer
  87. Ⅱ An Introduction to Declining Orders
  88. Sample Letters还盘与拒绝订单常用信函
  89. Example—Letter 1
  90. Example—Letter 2
  91. Example—Letter 3
  92. Example—Letter 4
  93. Example—Letter 5
  94. Suggestions for Teaching教学建议
  95. Words and Expressions
  96. Knowledge Output知识导出
  97. Exercises操作练习
  98. Useful Sentences
  99. Answers
  100. Module 6 Acceptance & Ordering(接受与订单)
  101. Learning Objectives学习目标
  102. Focuses and Difficulti重点和难点
  103. The Situational Tasks任务引入
  104. Situation
  105. Task
  106. The ABCs知识链接
  107. Lead-In
  108. Ⅰ An Introduction to Acceptance
  109. Ⅱ An Introduction to Orders
  110. Sample Letters建立贸易关系常用信函
  111. Example—Letter 1
  112. Example—Letter 2
  113. Example—Letter 3
  114. Example—Letter 4
  115. Example—Letter 5
  116. Example—Letter 6
  117. Example—Letter 7
  118. Suggestions for Teaching教学建议
  119. Words and Expressions
  120. Knowledge Output知识导出
  121. Exercises操作练习
  122. Useful Sentences
  123. Answers
  124. Module 7 Terms of Payment(支付方式)
  125. Learning Objectives学习目标
  126. Focuses and Difficulti重点和难点
  127. The Situational Tasks任务引入
  128. Situation
  129. Task
  130. The ABCs知识链接
  131. Lead-In
  132. Ⅰ 汇付Remittance
  133. Ⅱ 托收Collection
  134. Ⅲ 信用证Letter of Credit(L/C)
  135. Sample Letters支付方式常用信函
  136. Example—Letter 1
  137. Example—Letter 2
  138. Example—Letter 3
  139. Example—Letter 4
  140. Example—Letter 5
  141. Example—Letter 6
  142. Suggestions for Teaching教学建议
  143. Words and Expressions
  144. Knowledge Output知识导出
  145. Exercises操作练习
  146. Useful Sentences
  147. Answers
  148. Module 8 Letter of Credit(信用证)
  149. Learning Objectives学习目标
  150. Focuses and Difficulti重点和难点
  151. The Situational Tasks任务引入
  152. Situation
  153. Task
  154. The ABCs知识链接
  155. Lead-In
  156. Ⅰ An Introduction to L/C
  157. Ⅱ Types of L/C
  158. Ⅲ Procedures of L/C
  159. Sample Letters信用证常用信函
  160. Example—Letter 1
  161. Example—Letter 2
  162. Example—Letter 3
  163. Example—Letter 4
  164. Example—Letter 5
  165. Suggestions for Teaching教学建议
  166. Words and Expressions
  167. Knowledge Output知识导出
  168. Exercises操作练习
  169. Useful Sentences
  170. Answers
  171. Module 9 Packing and Shipment(包装及装运)
  172. Learning Objectives学习目标
  173. Focuses and Difficulti重点和难点
  174. The Situational Tasks任务引入
  175. Situation
  176. Task
  177. The ABCs知识链接
  178. Lead-In
  179. Sample Letters包装及装运常用信函
  180. Example—Letter 1
  181. Example—Letter 2
  182. Example—Letter 3
  183. Example—Letter 4
  184. Example—Letter 5
  185. Suggestions for Teaching教学建议
  186. Words and Expressions
  187. Knowledge Output知识导出
  188. Exercises操作练习
  189. Useful Sentences
  190. Answers
  191. Module 10 Insurance(保险)
  192. Learning Objectives学习目标
  193. Focuses and Difficulti重点和难点
  194. The Situational Tasks任务引入
  195. Situation
  196. Task
  197. The ABCs知识链接
  198. Lead-In
  199. Sample Letters保险常用信函
  200. Example—Letter 1
  201. Example—Letter 2
  202. Example—Letter 3
  203. Example—Letter 4
  204. Example—Letter 5
  205. Suggestions for Teaching教学建议
  206. Words and Expressions
  207. Knowledge Output知识导出
  208. Exercises操作练习
  209. Useful Sentences
  210. Answers
  211. Module 11 Contract(合同)
  212. Learning Objectives学习目标
  213. Focuses and Difficulti重点和难点
  214. The Situational Tasks任务引入
  215. Situation
  216. Task
  217. The ABCs知识链接
  218. Lead-In
  219. Ⅰ Definition of Contrac
  220. Ⅱ Kinds of Contract
  221. Ⅲ Parts of Contract
  222. Sample Letters合同样本信函
  223. Example—Letter 1
  224. Example—Letter 2
  225. Example—Letter 3
  226. Suggestions for Teaching教学建议
  227. Words and Expressions
  228. Knowledge Output知识导出
  229. Exercises操作练习
  230. Useful Sentences
  231. Answers
  232. 参考文献
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